Hello.
I create branded narratives, spaces, and objects that are not just seen but felt—a balance of strategy, creative, and instinct. At my core, I’m a storyteller and problem-solver, always looking for ways to infuse work with authenticity, approachability, and a human touch.
I thrive at the intersection of disciplines, where ideas evolve into something greater than the sum of their parts. By crafting brand systems that are both strategic and flexible, I ensure that creativity remains not just beautiful but also resonant, scalable, and built to last.
Looking for a collaboration
that is strategic, intuitive, and imaginative?
Let's connect.
Award-winning New York-based creative with >15 years experience in luxury, fashion, beauty, fin tech, retail, art, and lifestyle.
Projects have been covered by international titles including Entrepreneur Magazine, The Wall Street Journal, Communication Arts, Variety & WWD.
Brand/Institutional roster includes: ReVive Skincare, Tom Ford Beauty, Estée Lauder, EM Executive Beauty, Sotheby’s, Wheelock Properties, Amtrak, MTA, IADB-CGAP, Calliope Studios, Walmart, Netflix, Sidewalk Infrastructure Partners (SIP), Bloomberg, Jaya LLC, LIKELY, Cinq à Sept, The Rockefeller University, Princeton University, NYU Langone Medical Center, The Rubin Museum of Art, International Foundation for Art Research (IFAR), Digital Brand Architects (DBA), among others.
Speaks Spanish/English (native), French (fluent), and enjoys the art and opportunity of balcony & indoor gardening, and finding objects to revive for The Little Shop in the South Street Seaport, NYC.
WORK EXPERIENCE
Vice President, Creative Director
→ ReVive Skincare, present
Director, Brand Creative
→ Lumanu, 2021–2022
Vice President, Creative, Luxury, Art & Objects
→ Sotheby’s, 2016–2021
Global Design Director
→ Tom Ford Beauty, 2011–2015
Senior Designer & Project Manager
→ Two Twelve Associates, 2010–2011
Senior Designer & Project Manager
→ C&VE/Entro Design, 2007–2010
Senior Designer
→ Rubin Museum of Art, 2004–2006
AFFILIATIONS
Founding Member
→ CHIEF, 2019–present
Founding Member, Brand & Content contributor
→ the co-lab, 2020–present
FreeArts NYC, volunteer
→ FreeArts
Member
→ AIGANY, SEGD
Member (Panelist 2018)
→ SheSaysNY
Member (Panelist 2019)
→ InSource NY